Buy Before You Sell: From Contract to Keys in 30 Days

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• The Easiest Way to Handle Buying and Selling at the Same Time •

When life changes fast, it can be a challenge to keep up. Whether it’s an exciting new job, mobility changes, or a baby on the way, sometimes homeowners need to move, sooner rather than later.

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That’s what happened to Jennifer, a San Diego homeowner and new mother to a one-year-old baby, who needed to buy a home she found in her mother’s neighborhood. The catch? She needed the equity locked up in her old home to buy a new one, a bind many homeowners find themselves in when it comes to finding a bigger home, downsizing, or relocating.

So, one Tuesday afternoon, she decided to give James at Reali a call, who’d helped her find her current home two years earlier. Having worked together for over 22 years over nine different transactions, Jennifer was well-versed in the professionalism and attention to detail James and his team offer their clients–just one of the advantages of using salaried agents who aren’t driven solely by commissions. This helped foster an enduring relationship of trust and confidence between Jennifer, James, and the Reali way of doing things.

Simultaneously selling your old home and buying a new one is stressful and complicated. With Reali Buy Before You Sell, it’s easy to find and move into a new home, before your old one sells.

They both got to work. Taking advantage of Reali Buy Before You Sell, James and Jennifer were able to make a no-contingency offer on a home in less than 24 hours, while Jon, James’ teammate in Reali’s Loans department, ran point on securing Jennifer’s approval the same day Jennifer applied. The team had an accepted offer 24 hours after Jennifer picked up the phone.


Simultaneously buying and selling a home can be a confusing and expensive process–usually, homeowners end up paying two mortgages, just because coordinating those two transactions is so difficult and expensive. Sellers often resort to placing offers that are contingent upon the sale of their current home, which might disadvantage them in competitive markets, where all-cash and low/minimal contingency offers stand out to sellers. After all, why would a seller accept an offer with two contingencies when contingency-free, all-cash offers are out there? 

Think of it this way: had she gone the traditional route instead of using Reali, Jennifer would have likely lost out on the home she really wanted. Getting her old home listed and prepped for market would likely have taken three weeks. That’s 30 days, just to prep and sell it. Tack on another 30 days for escrow to close on the current home, making the offer, and finally closing on the new house. If  Jennifer used a normal broker/firm, she’d be looking at anywhere from 60 to 90 days total for both transactions. 

With Reali Trade-In, clients get the benefit of using Reali’s capital to buy their new home without having to wait for their old house to sell. This makes everything that much easier for the client, who then only needs to move once, and can pounce on listings with much greater agility thanks to Reali’s backing. Jennifer’s old home sold two weeks after being put on the market.

When the dust settled, Jennifer, James, and his team performed the fastest Buy Before You Sell ever at 30 days from contract to keys. Beyond the speed of the transaction, Trade-In saved Jennifer thousands: she landed her new home below asking price, in 30 days. But most importantly, Jennifer and baby now live around the corner from Grandma, which wouldn’t have been possible without Buy Before You Sell.

The Bottom Line

Call us at (858) 880-0195 or email portia.green@reali.com to get started.

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About The Author
Portia Green, REALTOR®

Portia Green is a highly experienced full-time REALTOR® specializing in the representation of Sellers, heralded by her clients as data-driven and an effective negotiator. Producing $25M total in residential sales volume, Portia's goal is to help her clients achieve the best results when selling their homes and to make their experience an enjoyable one. She has successfully sold real estate since 2008 and has gained an in-depth knowledge of local real estate markets & seasonal trends. Portia has achieved a 100% customer satisfaction rating and wants to share her expertise & personal service with you in the sale of your home. When listing your home with Portia Green and Compass, you'll receive the hands-on service you need and desire. Portia will help you manage the entire process of selling your home from pricing, preparing and staging the house, to marketing, negotiating offers, inspections, all the way to closing. She will recommend skilled vendors for any job needed, personally host Open Houses, and ensure that all showings are accompanied. At Compass, Portia offers a wise no-nonsense way to sell your home for the best price and the least hassle. With a keen eye for staging & preparing listings to maximize Buyer appeal, all of Portia Green's listings are professionally photographed using HDR (High Dynamic Range) photography to provide the highest quality photos in the industry. Professionally printed marketing materials are prepared for all Open Houses. We also capture a 3D scan of your home that creates an interactive walkthrough online along with a custom-designed floor plan and targeted digital marketing campaigns on Google & the most popular social media channels. Compass participates in the Multiple Listing Service, which is the local real estate database of homes listed for sale that all REALTORS® use in helping their Buyers find houses. Your home will appear on every real estate website, in its best light, making a stunning camera-ready debut. Portia Green's home valuation expertise and extensive experience in comparative market analysis will help price your home accurately. She has refined her skills to help you pinpoint which features of your home will result in more showings and better results. Her mantra is for you to be ready to sell your home and feel good about that first. Portia knows that home inspectors always find a problem; that drones take some of the best photos in town; and that her eyebrows will grow to the floor in the time it takes her to read everything that's happening with your HOA, but that doesn't mean she won't do it anyway. Eyebrows be damned. You'll always need a place to unplug, connect, dream, grow, or just be yourself. That makes what Portia does even more meaningful. She’s ready to go the extra mile to help you find just the place. Whether you're selling your very first home, offloading an investment property, or want a vacation getaway with passive income, she is attentive to the details of every home sale. Portia helps busy people navigate this crazy real estate market like a pro, so don't be shy. Every great relationship starts with free advice and a friendly chat. Ask as many questions as you need to. Selling houses is her jam! www.portia.realtor